Author: admin

Oct 24

A Few Thoughts about Knowing Your Social Media Audience

Several reports and interpretations were published today about a new study conducted by NewsCred, a content marketing platform, entitled “The Millennial Mind: How Content Drives Brand Loyalty.” The study “reveals that educational, truthful, and personalized content has a strong influence on US millennials’ brand loyalty and purchase behaviors,” according to today’s media release. Two key […]
Oct 24

Work-Arounds and Contingency Plans

Every person in every firm should have defined workaround procedures, and processes and every company should have contingency plans to guide them (and others) in the event of a crisis. Unfortunately, in a majority of cases, these plans are not created until they are suddenly and unexpectedly required. Even marketing projects and SEO services also […]